“I don’t do feet!” “OMG, you expect me to touch feet?”
I pay attention this steadily and extra so nowadays with the uber, image-driven IG nails being flashed prior to our eyes in every single place we flip inside of social media.
I made my complete dwelling rubbing and scrubbing toes. I sought after to provide men and women 1hr of deep leisure and spirit renewal at the side of polished toenails and clean toes. My purpose used to be to deliver peace and leisure to the folk within the hustle and bustle of the Town of Angels.
There’s a super amount of cash to be made by the use of the soles of the toes. I had a gradual salon clientele for 8+yrs at the side of “touching” the toes of Woman Gaga, Mary J Blige, Kanye West and Katy Perry. I have my very own foot therapeutic massage method I train, known as the NAJASSAGE.
There is not any scarcity of toes or shoppers and as summer time is upon us I sought after to lend a hand get your ingenious advertising juices flowing.
When you’ve got a pedicure chair, water effervescent and in a position to move, but want shoppers…I would like you to consider this– WHERE ARE THE FEET? The ones puts are the place your attainable shoppers shall be.
Listed below are some puts to marketplace your pedicure services and products:
YOGA STUDIOS


SWIM CLUBS


SHOE BOUTIQUES


At a boutique…
Make pals with the store team of workers. When you do toenail artwork, deliver some framed nail artwork samples to turn them and ask to go away of their retailer at the side of your playing cards. Even higher is to get one or they all to return in and enjoy your carrier so they may be able to inform all their consumers about your extra special pedicure. You’ll be able to inquire about providing an incentive or bargain to somebody who buys a couple of sandals to return get a pedi with you.
MEN SPOTS
Assume: Barbers, cooks, bouncers, actual property brokers, and so on.

For the primary two-years of my profession I had an all-male clientele. Males GET PEDICURES. Your advertising pitch right here may also be how the entire above are status on their toes all-day lengthy, all-week lengthy and you’ve got a method to calm down the ones drained canines, to resume them so that they “can go even harder in their following month of work” (that’s ‘man speak’ ? )
Now, even after studying this, in the event you “still are not gonna touch feet,” I HIGHLY recommend you cross-promote with a pedicurist (and vice-versa) so you’ll refer your nail shoppers to them for his or her pedicure wishes and they may be able to in flip refer them to you for your whole fabulous fingernail artwork. When you do each nail artwork and toes, extra energy to you! You’ll be able to cross-promote with different attractiveness pros, like makeup artists and barbers to get their shoppers to return see you for his or her mani and pedi wishes.
Ethical of the tale: PUT YOUR BEST FOOT FORWARD
And anytime you pay attention somebody say, “I don’t do feet,” simply know –that is yet another shopper for YOU!
ABOUT NAJA DEV

Naja, aka The Nail Guru is an award-winning nail artist, global educator and seasoned salon proprietor. A key-note speaker and printed author, her nail paintings has been observed on Woman Gaga, Mary J Blige, Nicki Minaj, Katy Perry, Kanye West, LL Cool J and plenty of extra. She holds a Guinness Global File for probably the most polish adjustments in an 8-hour length. (with 69 polish adjustments). Her pastime helps younger marketers within the attractiveness box make constant CASH from their CRAFT. She gives on-line categories, per thirty days workshops and training at the industry facet of the trade for attractiveness pros.
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At the start posted on NAILS Mag
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